Evidence and intuition come together to inform decisions and shape the future. We work with theory and culture to make sure you have the insight you need. We understand the head and the heart to create change.
Behavioural Insight
We use data and theory to understand consumer behaviour. We work with individuals, whānau and communities to inform campaigns and programmes.
Audience Personas
We start with audience segmentation. Looking at what connects people, we then shape audience personas to enable you to really understand your market.
Mahi tahi Co-design
Design thinking enables us to answer the question “what does different look like”. We work hand-in-hand with whānau and communities to develop priorities and shape solutions.
Creative Resonance
We know what effective advertising looks like. Our team work with clients and agencies to ensure that the right creative and the right media solution can build the power of your brand.
Brand Health
We can work with you to explore the health of your brand, internally and externally. We’ll make recommendations and guide you towards a healthier brand.
Evaluation
We all want to know what works and why. Building evaluation into your campaigns and programmes from day one will help you make sense of today and tomorrow.
We use data and theory to understand consumer behaviour. We work with individuals, whānau and communities to inform campaigns and programmes.
We start with audience segmentation. Looking at what connects people, we then shape audience personas to enable you to really understand your market.
Design thinking enables us to answer the question “what does different look like”. We work hand-in-hand with whānau and communities to develop priorities and shape solutions.
We know what effective advertising looks like. Our team work with clients and agencies to ensure that the right creative and the right media solution can build the power of your brand.
We can work with you to explore the health of your brand, internally and externally. We’ll make recommendations and guide you towards a healthier brand.
We all want to know what works and why. Building evaluation into your campaigns and programmes from day one will help you make sense of today and tomorrow.
We are Hemisphere Insight. We deliver qualitative and quantitative market and audience research. Our experts in consumer and stakeholder engagement, rangahau and other insight techniques will work with you to guide strategy and direction. Our Māori, Pasifika and Asian partner agencies bring an authentic approach to work with these communities. Together, we weave together science and culture to enable you to understand and know your audience. We explore numbers, stories and pūrakau to understand the messiness of people’s lives and how best to reach them.
Let’s kōrero
Whakapā mai | Get in touch
We are Hemisphere. We're curious and creative. We're experts in strategy, creative, digital, media and culture. Let's talk about what the Hemisphere difference can mean for you.
Whakapā mai | Get in touch
We are Hemisphere. We're curious and creative. We're experts in strategy, creative, digital, media and culture. Let's talk about what the Hemisphere difference can mean for you.
58-60 Oriental Parade, Te Whanganui-a-Tara Wellington
kiaora@hemisphere.nz
04 384 5994
